What Happens When Things Go Right!

What happens when things go right?  Success!  Point Broadcasting called a few months ago looking to re-launch their mobile strategy.

We spoke about what their goals were and what tactics to take to get their audience activated across mobile and smart speakers.

The proof is in the pudding!  The station did an outstanding job crafting messaging and creating promotions that increased all the key metrics including Uniques, Downloads, Session and even the ratio of onboarding new users for the first time.

Success looks like may things...and this is just one example!  Congratulations to Brian Davis and his team!

Metrics matter.  Contact us at clientsupport@airkast.com to setup programming and sales training!

Hey Siri...Open MY app! (Google does it too!)

VOICE ACTIVATION AND YOUR MOBILE APPS

Apple released a series of announcements at their recent developer conference one that included access to local radio stations using Siri.

As an AirKast client did you know that you can already launch your local mobile apps by voice on your phone?  It works beautifully with Siri and Google Assistant on your phone.  All you have to do is ask them.

Voice activation is everywhere, that's why AirKast builds Alexa Smart Speaker skills for free as a companion to your mobile app, we're about audio everywhere!

We're also working with some companies right now to test voice-ads for Podcasters and new ways to share snackable audio in your mobile apps.  If you're interested in learning more email clientsupport@airkast.com